A&R.
Plumbing, Heating, & Air
PROJECT DETAILS.
CLIENT
A&R Plumbing Heating Air
SKILLS
Video Production
Media Strategy
INDUSTRY
HVAC
The Client
A&R Mechanical is an HVAC and Plumbing services provider for Amarillo, Texas, and the greater Amarillo area. A&R provides a range of commercial and residential services and is continually looking for new ways to expand brand awareness to the Texas Panhandle.
The Challenge
A&R needed the ability to reach their audience where they were already viewing media. Marketing either fails because the right message is in the wrong place or the wrong message is in the right place. A&R needed the ability to have their traditional media strategy encompass both local television stations as well as reach the cord-cutting generation.
The Results
After over a decade with GriffinWink at the helm of their media strategy, A&R continues to have incredible success with its media strategy. Implementing OTT | CTV advertising helped their incredible commercials starring everyone’s favorite adorable pup, Asstro, be seen by tens of thousands of new customers.
Let’s build
something together.
