Creating engagement is crucial for the success of social media. Regardless if you want to increase the number of likes a page has, or drive traffic to your website through social posts, campaigns fall flat without user engagement.
So how do you get your public involved?
There are several different ways to make sure that your public is doing more than scrolling past your Facebook content. We already discussed the importance of including media assets in your post, but what else?
While we cannot reveal all the tricks we have up our sleeve, we work every single day to find the most effective methods of posting content which drives user engagement.
Some of the methods we use to create organic engagement include:
- Dynamic calls to action
- Running exclusive giveaways or discount offers
- Featuring useful content links to your website
- Tagging and partnering with influencers
- Including rich media assets